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Elan brand ski equipment was born from one skier’s dream of making the gear he wanted to see in the sport. And by the 1950s, founder Rudi Finžgar achieved international recognition for his tireless work, when his company produced the first ever mass-produced laminated skis in the industry. Elan’s ski equipment innovation led to skis’ durability and performance improving in a significant way not just for Finžgar’s own company, but for the entire skiing industry.

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